Singapore, 9 October 2020 – “We all have certain habitat needs for the conditions where we can thrive.” With the rise of remote working and post-Covid changes in consumer travel patterns, Banyan Tree Group announces the launch of Habitat – offering a new way of living, working and travelling in one. Habitat enables guests to enjoy long-term stays at properties in more than 30 destinations around the globe under Banyan Tree Group’s house of brands: Banyan Tree, Angsana and Cassia. With greater flexibility and the possibility of experiencing multiple destinations with a single pass, Habitat inspires a different travel journey, meeting consumers’ evolving travel needs in the new normal.
Habitat caters to seasonal travellers in search of picturesque destinations, families yearning for a long-overdue vacation, or combining it all – remote workers keen to experience the freedom of working and exploring the world at the same time.
With a Habitat Pass, guests can book their stays in ‘units’ of 7 nights, with the choice to hop from one property to another within the same brands in different locations. In addition, savings increase up to 60% with each additional unit purchased, where each unit can be redeemed at a different property during the period of their stay. Each pass is valid for 12 months and guests may book up to 4 units per brand, ranging from 7 to 28 nights’ stay, with the flexibility to redeem each unit at a different time.
As part of the Habitat offering, travellers are given credits of up to USD 700 based on the number of units purchased, which can be used across multiple inclusions, such as F&B, spa, wellness activities, and airport transfers. Other inclusions catering to extended stay traveller needs are of course, free breakfast, Wi-Fi for business needs and 24-hour fitness centres in most properties to help guests maintain fitness routines while travelling. New exciting features and inclusions will be rolled out based on evolving guest needs as we invite travellers to share their travel wish lists and help us create their perfect habitat.
With domestic tourism fueling a significant recovery, domestic travellers have the opportunity to discover hidden cultural gems within their country, with a choice of 9 Banyan Tree Hotels in China and 4 in Thailand. When international travel re-opens, guests may travel to properties across China, Indonesia, Laos, Malaysia, Maldives, Mexico, Morocco, Thailand and Vietnam.
With a combination of comfort, connectivity, and security whilst working remotely at secluded resorts, either in nature havens or in the city, Habitat aims to redefine travel, offering a new way of living, working and travelling.
Ms Rosalynn Tay, Senior Vice President, Commercial at Banyan Tree Group says: “We are delighted to launch Habitat, a brand new way of extended stay, across the Banyan Tree Group of hotels, around the world. We recognise that travelling needs have changed; Habitat provides our guests with the flexibility across our different brands, stay periods and amenities. Our properties are natural sanctuaries, always safe and staying relevant. I believe that many different travellers, international and domestic, will find a suitable Habitat in our family of brands.”
For more information on Habitat, visit habitat.banyantree.com.
ABOUT BANYAN TREE HOLDINGS LIMITED
Banyan Tree Holdings Limited (“Banyan Tree” or the “Group”) is one of the world’s leading independent, multi-branded hospitality groups. The Group’s diversified portfolio of hotels, resorts, spas, galleries, golf and residences is centered on five award-winning brands (Banyan Tree, Angsana, Cassia, Dhawa and Laguna) that offer exceptional design-led experiences for global travellers of today and tomorrow.
Founded in 1994 on the core concept of sustainability, Banyan Tree Holdings seeks to create long-term value for all stakeholders and destinations across its network of properties, products and brands, through a purpose-driven mission. With 10,000 associates across 24 countries, Banyan Tree Management Academy (BTMA) was established in 2008 to support the Group’s goals through advancing people development, management excellence, and learning with integrity and meaning.
Banyan Tree Holdings has received over 2649 industry awards and accolades since inception. It has also received recognition for its commitment to environmental protection and community development through its Banyan Tree Global Foundation (BTGF), which aligns the Group’s efforts to the UN Sustainable Development Goals. Executing on its regionalised growth strategy, the Group’s global footprint continues to grow with 46 new hotels and resorts under design and construction in the pipeline, in addition to 47 operating hotels in 24 countries as of 30 June 2020.
Banyan Tree Holdings entered a strategic long-term partnership with Accor in 2016 to develop and manage Banyan Tree branded hotels around the world along with the access to Accor’s global reservations and sales network, as well as the loyalty programme ALL – Accor Live Limitless. It also formed a joint venture with China Vanke Co. Ltd. in 2017 – focusing on active ageing and wellness hospitality projects.
Media Relations (International)
Renee Lim □ Assistant Vice President, Corporate Communications
+65 6849 5851 □ [email protected]