Phuket, Thailand, 13 September 2017 – Stiebel Eltron, Thailand’s leading manufacturer of water heaters, water filters and hand dryers, is looking to the south of Thailand as a strategy to increase new sales channels.
Outside of Bangkok, the southern market has shown great business potential from both the hospitality and property sector. Tourism continues to increase so business development opportunities arise for Stiebel Eltron with every hotel and building.
Stiebel Eltron continues to expand its business outside of Bangkok and one of their strongest regions outside of the Bangkok metropolitan area is the south of Thailand with accounts for 16% of total sales. Over 32% of the sales outside of Bangkok metropolitan are in the south with Phuket dominating 30 per cent of the total regional sales.
“We have been very encouraged by our growth across the country and the south region is a very important market for Stiebel Eltron. We are focusing efforts on supporting this growth by improving our network of marketing and sales channels. This year we hope to add even more distribution channels in the south as well as more potential service centers,” said Roland Hoehn, Managing Director of Stiebel Eltron Asia.